Nathan Rue is the individual who is the CEO of Sweetgreen. Nathan Rue graduated from Georgetown University in 2007. He got his bachelors of science degree in finance. Rue got together with some of his like minded colleagues from Georgetown University, and they created a company that was called Sweetgreen. Nathan Rue and his colleagues had an idea to create a fast food chain that actually sold food that was organic and healthy. This is a company that focuses on organic and locally grown food. Learn more: http://www.forbes.com/pictures/ekeg45fe/nicolas-jammet-nathaniel-ru-jonathan-neman-co-founders-sweetgreen-262627/
Nathaniel Rue is an individual who passionately believes in the importance of healthy food and healthy living. Rue wanted to be able to provide his community with food that was healthy, earth friendly, and good tasting. Rue believes that it is important for individuals to be able to have healthy and nutritious food that is affordable and from their community. With that idea in mind, Nathaniel Rue and his partners started Sweet life. Sweet life has now grown to be the nation’s largest music and food Festival. This is an event that is much like their restaurant. It is a musical event that focuses on health, well-being, and organic food. Learn more: http://observer.com/2016/04/jobs-report-sweetgreen-co-founder-jonathan-neman-lives-the-sweet-life/
Recently, Fortune did an article about how the Sweetgreen cofounders are making a new fast food model. They wanted to create a brand that stands for something. They are a company that is dedicated to feeding people good food. 30% of the daily transactions that are made by Sweetgreen are made through their website or on their mobile app. Sweetgreen is a company that has been able to streamline the ordering process, and that is the reason why they are company has had so much success in the recent years. The three managers of the company are constantly thinking about innovative ways to keep close ties with their customers. Five times a year sweetgreen closes their corporate offices so that everyone can work in the restaurants.
Sweetgreen is a company that operates without a main headquarter, and they do all that they can to grow their company nationally. The three owners of the company took entrepreneurship classes together, and all of their parents also started their own businesses; they were all first-time immigrants. Since that is the case, they have the drive, innovation, and the know-how to create a very highly successful business.